“For Big Data, It’s ‘Show Me The Money’ Time” – Forbes

Mar 29, 2016

by Randy Bean – Big business has been investing big in Big Data initiatives. But, to what end? A recently released Big Data executive survey, published by my firm, reports that nearly two-thirds of participating executives indicate that a Big Data initiative is in production at their firms. Yet, many of these investments have yet to produce tangible business results and benefits. I have been a strong proponent of Big Data, making the case that Big Data approaches are transforming business processes, by putting data into the hands of business decision-makers sooner, by creating more agile environments that are conducive to discovery and rapid learning, and by eliminating obstacles to bringing new products and services to market quickly.

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