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“How Big Data is Different” – MITSloan Management Review

Jul 30, 2012

by Paul Barth, Randy Bean, and Tom Davenport – These days, many people in the information technology world and in corporate boardrooms are talking about “big data.” Many believe that, for companies that get it right, big data will be able to unleash new organizational capabilities and value. But what does the term “big data” actually entail, and how will the insights it yields differ from what managers might generate from traditional analytics?  Read More >

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