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“Mainstream Corporations Poised for Big Data Investments” – Wall Street Journal

Jul 19, 2015

by Randy Bean – For mainstream corporations operating in mature markets, finding the opportunity for disruption using Big Data can be a daunting challenge. Although the economic opportunity is enormous, mainstream corporations face business impediments and complex legacy environments. The opportunity to realize significant business benefits is often based on optimization of operational processes that lack the glamour of new-economy entrants.

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