“Making Sense Out of Making Big Data Technology Decisions” – Data Center Journal

Apr 28, 2014

by Avi Kalderon – When explaining big data to executives, the 4 Vs paradigm of volume, velocity, variety and veracity (introduced by IBM) does a good job illustrating how to handle the exploding growth in information processing. But the very first question one often hears from business leaders is, “So what technology do we need to buy to make big data work for us?” How does one recommend a technology strategy in an increasingly complex landscape full of uncertainty?

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